[Webinar - OnDemand] Four Counterintuitive Strategies for Increasing Elective Surgeries
(Trilliant Health)
You've already thrown out your expected revenue numbers for 2020, but it's the back half of the year that will determine whether you rebound or collapse. There's no going back to 2019 – the health systems that ignore the winds of change do so at their peril.
What separates the innovators who can serve their patients well in the new healthcare ecosystem from the pack?
[Blog] Trust, Transparency and Timeliness: Keys to Communications Positioning during a Crisis
(SHSMD, June 16, 2020)
Frank Lococo, vice president of marketing and communications at Nebraska Medicine, the primary hospital network affiliated with the University of Nebraska Medical Center, shared his insights in a SHSMD podcast on successful communications during COVID-19 and how Nebraska Medicine acted as a trusted information source.