A weekly summary of growth strategies and tactics for hospitals and health systems.

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[Article] Providence goes from 700 video visits a month to 70,000 a week

(Modern Healthcare, May 22, 2020)

Stay-at-home orders made the transition to telemedicine necessary. But the speed with which the industry adapted has been eye-opening.

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Rx for Growth Video

[Video] Prescription for Growth: Engaging Your Providers in a Post-Covid World

(Trilliant Health, May 27, 2020)

Jason Nardella, VP of Data Intelligence at Trilliant Health, discusses the significance of engaging providers to help communicate with patients and the best ways to restart healthcare during the global COVID-19 pandemic.

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[Video] The Check Up: Dr. Stephen Markovich of OhioHealth

(Modern Healthcare, May 25, 2020)

Dr. Stephen Markovich, president and CEO of Columbus-based OhioHealth, established an incident command center that meets daily and said he’s given his leadership team the autonomy they need to create a plan that’s flexible and adaptable.

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[Article] Execs share key trends in healthcare marketing amid pandemic: 3 insights 

(Becker's Healthcare, May 18, 2020)

As hospitals rapidly alter their operations in response to the COVID-19 pandemic, healthcare marketing executives have made essential adjustments to their messaging strategies. Now, three healthcare marketing professionals share key trends in their marketing efforts during the pandemic.

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[Article] Ideas for marketing telehealth in the COVID-19 crisis

(Ragan, May 15, 2020)

As healthcare providers try to serve audiences from a distance, here are some key ways to help skeptical consumers see the benefits of telemedicine.

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